Princess Fumi Ogunleye, an African Princess’ story mirrors the slogan “life begins after 40!”
After managing several Social and Health Agencies as a Registered Nurse with a Ph.D degree in Strategic Communications, Fumi
was ready for a new challenge. Determined to run her own company and eager to create luxurious wear for women her age, she
is walking away from her long career in the field of Nursing and Social Welfare and creating “pick me up” lounge
and day wears featuring exquisite designs in 100%cotton, luxurious charmeuse silk, heavily embroidered laces and brocades
from the Royal Palace in Emure-Ekiti, a community in West Africa.. After a 16 year career in Social and Health fields, she
is ready to change gear. Princess Fumi wanted an opportunity to share her royal background with others while dressing them
up in elegant robes. Fashion Designing was it for her!
Borrowing from her background in Social Work and Nursing, she is inviting women from all walks of life, regardless
of age, size or culture into a lifestyle of hope and new beginnings. Princess Fumi has a mission, to empower, and encourage
women to live their best life. More importantly, she strives to entrust to her customers her colorful African culture. Fumi
believes that women deserve the best; that every woman is a princess, hence live the dream!
Her designs “Inspirations from the Royal Palace” combine great workmanship
with unique stories emanating from the royal palace—The Adumori Royal Dynasty, of which she is a part. Her designs mesh
vintage with modern day chic and is predicted to be a “hit” with women ages 28+ and up. Her first designer collection
“Her Majesty’s Wardrobe” features 20 elegant styles (characterized by luxurious fabrics from around the
world, fine laces, and unique accessories) will empower women to live “the dream.” The uniqueness of her lounge
and day wear collection is that it caters to women’s need to feel and be luxurious, elegant, youthful, edgy and alluring.
More importantly, this collection carries a woman from the morning to night time with ease, comfort and “pizzazz.”
Her signature collection caters to the woman who appreciates life, its quality and wants a taste of luxury. Each style, each
with its own personality and price range are designed to be worn at home and outside of the home. This collection is scheduled
to be released soon.
Princess Fumi Ogunleye continues to have an innovator’s eye as she is the very first to design at-home
/ day wear inclusive of all women with unique inspirations from the recent coronation of the King of Emure Ekiti, a Yoruba
tribe in West Africa.
Though Princess Fumi is from a royal family, she is not afraid to pull up her sleeves and work. Adassa,
Inc. and its subsidiaries are built from the scratch! Her secret is understanding and truly knowing what women need, want
It is her desire that ADASSA ™, Inc will be ranked by affluent women as one of the world’s
most recognizable luxury brands, Adassa, Inc will therefore grow substantially while remaining committed to the vision that
inspired Princes Fumi from the start. The ultimate goal of Princess Fumi is to dress women inside out. That is, helping women
to release the princess in them. This is the foundation of ADASSA, Inc and what will make it a success.